Help Your Clients Achieve Success with HR and Benefits
Help Your Clients Achieve Success with HR and Benefits

Help Your Clients Achieve Success with HR and Benefits

Very often these days, we see companies that strive to be viewed as employers of choice plugging their foosball tables, Friday happy hours, and office dogs to help attract and retain top talent. That’s all fine and good; however, one aspect of brand positioning that companies should consider focusing on is their HR department. Yes, really. The human resources function truly is critical in positioning a company as a leader. “But wait,” you might be thinking, “isn’t that what marketing is for?” Well, yes and no. Marketing is tasked with promoting the company as a whole to clients, prospects, investors, and the general public. The human resources department, on the other hand, represents the company brand to candidates and current employees in an entirely different manner.

As their broker, you should be reinforcing the fact that your clients must put a fine focus on determining what their HR executives are doing to help promote the company to top-level candidates. With employment rates hovering around four percent, the war for talent is very, very real, and recruiters can only work with the tools they’re given. While some Millennials and Gen Xers certainly do appreciate a free beer on Friday, they are also paying close attention to “traditional” types of benefits such as insurance and learning and development. Having a solid benefits package in place is where companies can truly shine when it comes to attracting talent.

Key stat

SHRM's 2017 Employee Job Satisfaction and Engagement survey report shows that the top three benefits employees value are health care, leave and flexible work schedules.

Coming Soon: Open Enrollment

With 2018 open enrollment right around the corner, it’s important that you help your clients develop a communications program to address the varied benefits needs of the different generations in the workplace.

Key Stat

The 2016 International Foundation of Employee Benefit Plans’ Benefits Communication Survey Results found that, among the 40 percent of employers that used benefit communications based on employees’ life stages, 81 percent reported their efforts were successful.

These efforts will go a long way toward improving employee engagement.

Open enrollment is also an extremely hectic time for HR, with high volumes of data being entered in a relatively short period of time. Any type of shortcut that can be implemented (and that will preserve data integrity) is valuable. When your clients’ HR, payroll, and benefits functions are integrated, instead of spending time on heavy paperwork and collecting and inputting employee information multiple times in multiple databases, HR teams only need to enter employee information once, into a single user interface. This integration can save money and time, as well as help ensure that data entry mistakes are reduced.

All Aboard!

In addition to a great benefits plan, the onboarding experience for new employees is also an important component of your clients’ brands.

New employees decide whether they feel at home or not in the first three weeks in a company. The consequences of a weak onboarding experience range from employee poor performance and dissatisfaction, active disengagement and, eventually, to turnover. So, much like “location, location, location” is important in the real estate industry, “retention, retention, retention” is key in the hiring and talent management space. Your clients spend an enormous amount of money, time and resources to find the perfect person for every role, and it shouldn’t go to waste.

Key Stat

According to Bersin research, 4% of new employees leave a job after only one day, and 22% of staff turnover occurs within the first 45 days of employment.

Onboarding actually begins before a new hire’s first day, and first impressions matter. This is an area of the hiring process where the HR function can shine. Onboarding can quickly and easily become nothing more than managing administrative details that, while important, are not the kinds of things that make employees stay and be productive. An automated process is key to making the process flow smoothly. Ensure your clients’ onboarding systems engage employees early – before their first day – with company information, handbooks and other policies to help them feel prepared and engaged right away.

Helping our partners get the most out of our service so you can enable your clients to keep ahead of the curve is key to your success and ours. Let’s talk about how we can help your clients showcase their HR departments today. Click here to refer a client today.

More to Discover

How to Build Irresistible Benefits Packages for Employees

How to Build Irresistible Benefits Packages for Employees

Employee Benefits Packages: Foundational to Workplace Satisfaction While a competitive salary is an essential part of attracting top talent, in today’s hot hiring market, the employee benefits package is just as important.More than ever before, employees are being offered robust and interesting job benefits as organizations strive to keep pace with the shifting culture of work today. Historically, offering health insurance and a 401k were the expected aspects of a benefits package. Today, employees are being offered benefits packages that include generous vacation policies and flexible working arrangements.In this article, we’ll share the most important aspects of an employee benefits package. You’ll learn what to offer in order to fully...

Is Unlimited PTO a Good Idea?

Is Unlimited PTO a Good Idea?

If you’re debating whether or not to offer unlimited paid time off to your workforce, there are a few pros and cons to keep in mind.For starters, it is becoming more prevalent. The number of jobs on Indeed that advertise unlimited PTO increased 178% between 2015 and 2019. But still, only 1%-2% of companies in the U.S. offer unlimited vacation and most of those companies are in the tech industry (ex. Hubspot, Netflix, Roku), according to Society for Human Resource Management. Why Do Companies Offer Unlimited PTO? Offering unlimited vacation is an innovative tactic for recruiting talent. Afterall, who hasn’t daydreamed of taking off work whenever the mood suits? In fact, the 2019 MetLife Employee Benefit Trends Survey revealed that 72% of...

2019 HR & Compliance Web Summit: Executive Summary

2019 HR & Compliance Web Summit: Executive Summary

With 20,000+ registrations, this was Paycor’s biggest and best web summit yet!Industry experts like Jennifer McClure offered actionable insights and advice on all things HR, from self-care for the HR pro to in-the-news compliance issues. If you missed the live webinars you can watch them on our on-demand webinar page.In the meantime, here’s a quick overview of each session. 5 Steps to Become a Strategic HR Leader | Speaker: Lori Kleiman In today’s business environment only 20% of HR professionals interact with the executive suite. Lori Kleiman says it’s time to stop waiting for your gold embroidered invitation and finally take your seat on the leadership team. Ready to become a strategic HR leader? Follow this 5 step plan: Engage...

HR Center of Excellence: Benefits Video

HR Center of Excellence: Benefits Video

The HR COE is a resource for HR and finance leaders who want to make a difference in their organizations. For 30 years, Paycor has been on the forefront of HR, and our mission has never changed: we want to do everything we can to help our customers solve problems and grow. To accomplish that mission, we provide best-in-class human capital management software, but that’s table stakes, as they say. We also provide expertise in the form of legendary customer support and thought leadership, which we define as actionable plans and inspiration to help you achieve your specific goals.Benefits is one of the six pillars of HR excellence. Watch this short video to get a sense of what role benefits plays in your organization. You might be...